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Why Should Your Commercial Lending Relationship be with a Community Bank?

Why Should Your Commercial Lending Relationship be with a Community Bank?

Why Should Your Commercial Lending Relationship be with a Community Bank? 2560 950 Waterford Bank NA

Rebecca Neuman, SVP, Commercial Lending

When asked to identify the key ingredient that makes lending with a community bank like Waterford special, I do not hesitate to answer “relationships.”

It is what we have always done at Waterford Bank, N.A. where our focus exclusively remains on delivering the products and services our customers want, while our local roots and accountability ensure our interests remain tied to our neighbors across Northwest Ohio and Southeast Michigan.

The Waterford Bank Ribbon Cutting.

Since our doors opened in 2007, Waterford Bank has been committed to Redefining Relationship Banking for our personal and business customers.

The Facts

Everyone from the commercial lenders and bank tellers, to the Bank’s executive team work hard to stay attuned to the needs of our business and personal customers. This dedication has helped our customers flourish and maintained our reputation as true relationship lenders. Here are the facts:

  • Community banks are economic first responders, processing more than 57 percent or 2.8 million loans as part of the Small Business Administration’s Paycheck Protection Program, saving an estimated 33.7 million jobs.
  • Community banks are preferred small business lenders, with a 73 percent net satisfaction score, compared with 58 percent for large banks and 37 percent for online lenders according to a report from the Federal Reserve.
  • As reported by the Federal Deposit Insurance Corporation (FDIC), community banks have consistently demonstrated their safety and soundness with higher capital ratios and better loan quality than the largest financial institutions.

But it is not just about stats. When customers contact us, they are connected with an experienced lender and support staff who understands their needs and are empowered to act on their behalf. Not to mention, that this team is easily accessed by a direct line or email, so there are no games to play with automated systems or bouncing departments trying to find the right representative for the task at hand.

Going Beyond the Loan Application

No matter your lending needs, you need to ensure you have a partner that can get your deal to the finish line. With ever-evolving regulatory changes and deadline requirements, working with an inexperienced lender will cause your business unnecessary challenges.

Alex Stewart, Commercial Lending Customer

“We definitely feel the difference as we transitioned to Waterford from a larger national bank. We immediately felt the attention to us and the care for our business.”

-Alexander Stewart, President, Advance Steel

Our team of knowledgeable lenders understands the intricacies of the financing process and works to take the burden off our customers. Backed by an evolving toolkit of products and resources, we’ve got just the right mix of passion and proficiency to see our customers through.

Check out our comprehensive lineup of lending services.

A Cornerstone of Your Community

At Waterford, we work with our customers to help them realize their financial dreams, whether starting a new business or positioning themselves for future growth. Our outreach doesn’t just impact those with accounts at the Bank either. We nurture our community by donating time and money to important causes, which helps keep local neighborhoods viable and vibrant.

Waterford bankers working on a habitat for humanity home build.

Year after year, Waterford gives hundreds of volunteer hours and thousands of dollars to initiatives that impact our local communities for the better.

In an era where high-tech does not necessarily equate to high touch, our team at Waterford pledges to never lose sight of our relationships and the personalized service our customers expect. It has been integral to our success and the success of our clients for over 14 years and is how we will continue to build a legacy that endures.


About the Author

Commercial Lender, Rebecca Neuman

Rebecca Neuman is an SVP, Commercial Lending at Waterford Bank, N.A. In the office she prides herself on understanding customers’ unique financial situations and supplying them with the financing they need to grow. When not helping business owners across the Midwest, Rebecca serves the community as President of the Board of Directors for the Rainbow Connection, a non-profit that grants wishes to children with life-threatening medical conditions.

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